After struggling to find fun and exciting underwear for ourselves, we experienced a huge shortcoming in the South African market for men’s underwear. Trying multiple times to purchase underwear online from overseas, we descided that it is time to solve this problem for so many men out there going through the same struggles.
We descided to launch Taste of Sensation in 2022, both using their respective backgrounds to enter the eCommerce space with a dream to become the biggest distrebutor of various international brands not available in South Africa.
With a passion for affordable, but premium quality products and a wide rage of mens underwear, we formed a partnership with the iconic brand, Andrew Christian, to provide accessiblity to their underwear.
